penpusher: (Ringling Logo)
The things that entertain us, as a collective audience, have changed drastically over time. I personally never attended a Minstrel Show, but I understand they were beloved by many in their day. Radio was a very popular element of people's lives, and I guess there are still some that listen to certain forms of radio broadcasts, but it's definitely not the crucial source it once was...

And even television has flattened and thinned and has been redefined to go to areas beyond the device itself, with websites producing programming, and our collective ability to watch programs on our computers and phones is more than proof of that.

But with all of these changes over time, there was one constant: The Circus. And by "The Circus," I mean THE Circus: Ringling Bros. and Barnum & Bailey Circus.

A Legendary "Combined" show The Ringling Brothers originally had their own circus, P.T. Barnum, the ultimate impresario, had exhibits which he would display and tour and James A. Bailey teamed up with him. Together these three entities would help carry this particular form of entertainment that has been a staple in the American fabric for nearly a century and a half.

Before television, before filmed newsreels even, the Ringling Bros. and Barnum & Bailey Circus brought audiences into a world they never would have seen, otherwise. Animals from other continents right in front of your nose to watch perform... unique acts that would amaze, from aerialists that did multi somersaults, mid-air, to the big cat tamers that risked their lives in a cage with twenty tigers.

And then, there are the clowns, the heart of the show, there to bring a smile, a tear, and maybe even a thought about humanity as we go.

The term "Sensory Overload" could have been coined for this three ring monstrosity, that demanded you look everywhere at once to see everything going on! It was organized chaos and confounded and delighted millions throughout time.

So, we have heard the news:

Ringling Bros. and Barnum & Bailey Circus is closing in May.

Perhaps the writing was on the wall as of a couple of years ago, when New York's boutique show, The Big Apple Circus, shut down. A beloved part of the scene for decades with its single ring and intimate setting, even it couldn't withstand a difficult economy and an era where most people simply didn't care as much about the tradition of this kind of entertainment.

When I was a kid, the Ringling show would come to town and camped out at Madison Square Garden for an unbelievable thirteen weeks... practically every school in the tri-state area took a trip to see the show during the spring, getting the requisite box of popcorn, the cotton candy, and the tiny flashlight on a string that you would swing over your head during a show "blackout" as the Ringmaster would announce the next performers.

The Circus is a throwback to the past, an historic relic of the way things were. Most people had no way of seeing animals like zebras or elephants up close until the circus came through town back in the 1940s and 50s

And that is, of course, part of the problem. As people understood the elements of what it meant for animals to live and perform on a traveling show, there was a constant outcry over the conditions for them. No matter your feelings on this issue, the protests that occurred had an impact on the way the show functioned and how it progressed.

And even with improvements that helped to support the care and raising of these wonderful creatures, eventually the call for change meant not just an adjustment in what was appropriate, but a complete overhaul and eventual dismantling of that element of the circus.

Certainly with alternate, but similar forms of entertainment, with zoos and aquariums becoming more common across the country, and with theme parks starting to be available in every state, suddenly the interest in a show like this wasn't quite the same, either... and even the Feld family, who have been the producers of this show for decades, had also been creating other, similar entertainment, like ice shows, that perhaps had, in their way, cut into the profit of the tentpole itself.

Maybe you were a person who attended a Ringling performance every year, going when you were a kid, maybe taking your kids to see it when you had a family. Or maybe you didn't attend, but liked the concept of what a circus meant. There's a sort of mystical, magical element to a show, people working together, traveling the countryside, performing, bringing a smile, a laugh, a thrill, some positive elements to the lives of others before they move on to the next town - the addition of some excitement and color to an otherwise average existence. That's why the concept of "running away with the circus" held so much romance and charm... you could leave your life as it was and become a part of something that made life brighter, brassier, better.

The collective history of what was known as "The Greatest Show on Earth" had its share of tragedy. Jumbo the Elephant, The Hartford Circus Fire and more recently, some of our community were remembering the deadly Ringling Train Derailment of 1994 which was January 13th of that year, twenty-three years ago now.

There was also some positive inspirational elements too, as the film "The Greatest Show on Earth" won the Oscar for Best Picture of 1952. There was the Broadway show Barnum which won a Tony Award for Jim Dale. And now, almost as a final coda, we have a new film, titled "The Greatest Showman" with Hugh Jackman in the role of Phineas Taylor Barnum, due for a Christmas 2017 release.

Personally, Ringling changed my life forever. I might have remained in a stale retail sales job. Being a manager for a department store seemed to be my life's direction until I got the call to go to Clown College. Because of that, I got some wonderful skills which I still use frequently. I got some fascinating jobs over time which took me to some pretty interesting places. And most importantly of all, I got a wonderful collection of friends and I became a part of a family of sorts. There are less than two thousand people who completed Ringling's Clown College course over the nearly thirty year history of that institution, making this a very exclusive group. I'm both pleased and honored to be among those ranks.

Recently, clowns have gotten a worse than usual name because of the actions of a few. But despite bad publicity, various protests and other elements, circuses haven't gone away completely. There are still some out there touring, and even some in residence in particular locations, so we can't quite say the art form is dead, but this is a very big and very notable milestone that is imminent. This is the loss of a part of our collective family tree.

At the end of every performance, the ringmaster of the Ringling show would make a seven word statement to the crowd as they gathered their belongings, their family members, their souvenirs and their memories of what they just witnessed. It was a way of holding the concept of what the show was about to the hearts of those who attended. I can't think of any other way to conclude but by offering them again, now.

"May All Your Days Be Circus Days."
penpusher: (ABT Logo)
As a fundraiser for both Advocacy and Artistic organizations, I've had some really interesting moments along the way. I've had the chance to have conversations with people I know you know, or at least have heard of, and that's typically enlightening, engaging and even sometimes fun.

For a while I was working for... )
penpusher: (Default)
Though I did go into some detail about what "Contacts" are as far as telemarketing companies are concerned, I think it's an important enough topic to go a bit more in depth about, and that it actually deserves its own entry in our listing of all things related to the subject.

As I stated, a "Contact" is:

1. The person listed as the patron (the person the telemarketer has been tasked to call).
2. The patron who listens to the pitch.
3. The patron who either says yes, and agrees to do a donation/purchase, or says no, and concludes the call.

It's important that the contact meets these requirements in order for the telemarketing company to claim it when they ask for the client to pay.

And that's also why telemarketing companies... )
penpusher: (Default)
We're continuing the examination of the workings of telemarketing, and now we're up to a very important and very controversial element of the process: Where does the money go?

Occasionally, a patron who I have called will ask me, "what cut do you get of my money?" It's a somewhat fair question to ask. I understand why they might want to know that, because when you are speaking with an anonymous person calling from some other state, it feels a little dangerous to not have at least as many facts about them as they do about you.

This is one of the really big issues... )
penpusher: (Default)
It's time to discuss the business of the caller. Yes, we're talking about telemarketing companies, these monolithic and anonymous organizations and how they are run, but ultimately, the "voice" of the company are the people who are actually making the dials. The callers.

I can't speak for every telemarketing company in their practice of who they hire to do these calls. But dependent on how stringent the screening process is, there are some potential problems with some of these companies, so, for safety's sake, and for your own peace of mind, let's go over some of the basics of that person who wants to get your credit card info.

When any legitimate telemarketing company calls... )
penpusher: (Default)
As I continue with some of the more frequently asked questions in Telemarketing, I must tackle the one most important element of everything that happens in a call. I'm talking about getting a pledge for an amount or getting that amount on a credit card, or as I have titled it here, Paper or Plastic?

There are a few basic concepts at work when it comes to this process and so I have to go in a couple of different directions. This really isn't a meander in any way but to give you a full view of what happens, it's necessary.

A client hires a telemarketing company for a couple of reasons. It's a cost effective way of getting funds for them, and getting those funds sooner than they would using other methods. Typically, organizations send out glossy brochures, letters of appeal, emails, some of which are pricey and most of which go unread. But also getting a phone list is a good way to get feedback directly from the very people that use that service, which can be even more valuable than the funds, in some cases.

The appeal of using a caller... )
penpusher: (Default)
Continuing with my series of posts about the behind the scenes of how telemarketing works, there are a few other elements that are worth noting when it comes to dealing with a situation where you are called.

Not every telemarketing company works exactly the same way. Some companies have bots that call you with recorded messages. Others are shysters who are really looking to scam money from you. Those aren't really telemarketing companies at all; those are criminals. And then there are companies that are working at very low levels, trying to get you to donate five or ten dollars for some cause.

My company is one of the highest regarded and well respected firms in the business. We have done work for a lot of very well known clients and have been hired back again and again by many, including Carnegie Hall (which just started their Spring campaign this week), American Ballet Theatre Subscriptions (we're just wrapping up the renewals for the 2014 season before tickets go on sale to the general public), and the many times aforementioned Democratic National Committee. They might love us more than we love them!

Part of the reason my company has had the success it achieved is through the method used to train our callers.

There is something of an industry standard... )
penpusher: (Default)
I guess it was in the late 1990s when there was some "Masked Magician" that did a series of specials called "Breaking the Magician's Code: Magic's Biggest Secrets Finally Revealed," where he showed you the method of to do a lot of the stage illusions and some close up and sleight of hand tricks you might see performed in Vegas, or on Broadway or in a TV special like the one he was doing. As a once upon a time magician, I can say he didn't reveal EVERYTHING, but he gave you a pretty good look at one possible way of doing the tricks demonstrated.

But there are a lot of tricks for a lot of things when it comes to various professions, and, since I don't feel the need to reveal the elements of magic that weren't spilled in that series of specials, I would cover another area I know a thing or two about: that of The World of Telemarketing!

*holds hands palms out, spreading fingers and making circular motions from the core of the body, up and outward*

*jumps up onto a proscenium stage with a colorful curtain as a backdrop*

Maybe you saw my... )

Job Stuff

Dec. 24th, 2013 01:29 pm
penpusher: (Democrats)
I haven't said much about my job recently. But if you're reading, you already know that, so why am I saying it? Oh yeah. Segue into talking about my job.

I am having some seriously ambivalent feelings about work lately. There are a lot of reasons for that, none of them particularly political, because I'm fully on board with that element of it all. But there are a lot of things happening all at once and I'm not feeling great about aspects of it, in general.

Some of this stuff... )

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